Sports

‘Relentless’ onboard to sponsor 2010 North West 200

Thursday, 14 January 2010

‘Relentless’  onboard to sponsor 2010 North West 200 thumbnailSteve Plater was one of the riders who attended the official launch of the 2010 Relentless International North West 200 at the Waterfront Hall in Belfast on Monday.

ORGANISERS of the International North West 200 - Ireland's largest outdoor sporting event - have announced a new title and associate sponsor for 2010. Relentless energy drink is the new title sponsor for the event with Black Horse announced as the new associate sponsor of the International North West 200.
Saturday 15th May will be the date for the 2010 Relentless International North West 200 in association with Black Horse and a full week of events is currently in planning for Race Week which last year attracted crowds in excess of 150,000 people as well as some of the world's top riders.
Riders including Steve Plater, John McGuinness, Alastair Seeley, Bruce Anstey, Ian Lougher, Michael Dunlop, William Dunlop and Michael Rutter were in attendance at the launch, held in the Waterfront Hall in Belfast, to hear plans for 2010.
Sports Minister Nelson McCausland wished organisers well. He said, "We have a rich motorcycling heritage in Northern Ireland, and the International North West 200 is a key part of our sporting calendar. This racing event is renowned as a world-class circuit for road racing which is loved by both riders and spectators. In 2009, it saw more than 150,000 bike fans from across the UK, Europe and beyond come to Northern Ireland. Over the years it has become known for exciting and exhilarating races, as the best riders compete over one of the fastest road circuits in the world. It also showcases Northern Ireland as a tourist destination which can host world-class sporting events. I wish the organisers all the best for the North West 200 in 2010."
Maire Campbell of Relentless said, "On behalf of Relentless energy drink we are proud to be title sponsor of Ireland's most prestigious motor racing event; the Relentless International North West 200. As a local company, we have been supporting sports in the community for the past 70 years and there is none more prestigious and well renowned than the North West 200. The North West 200 certainly represents an outstanding example of a superb community event.
“The North West 200 brings so much to Northern Ireland not only attracting the highest calibre of sporting personalities which includes our own Relentless Suzuki by TAS Racing team, it also attracts tourism and boosts the local economy, giving Northern Ireland international exposure."

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